BRAND COMMUNICATION FOR THE DIGITAL AGE

Pay Per Click Campaigns

Pay per click is an online form of advertising where adverts that link to your site are displayed under the ‘sponsored links’ section of a Search Engine such as Google.


Pay per click is ideal if you are looking for a marketing strategy that delivers targeted traffic and fast. We can have your ad campaigns up and running in less than 48 hours and the risks are low as you only pay when your ad has been clicked on and you have a fixed set amount for each day.


Our Pay per click management services will boost the return on your investment in search marketing. We have the PPC management skills and experience to identify high performing keywords and we understand the value of market segmentation, geo-targeting and time scheduling. Most importantly, we take pride in providing ROI-driven PPC management services that are worth our clients’ investment.


The Benefits of Pay Per Click or PPC:


Cost Effective
You only pay when a targeted visitor is brought to your website (rather than when your advert is displayed), which makes it one of the most effective and trackable forms of marketing available.


Accurate
Your advertising reaches those already actively searching for your product or service – a significant benefit over traditional offline marketing, such as TV or print.


Measurable
You’ll be able to evaluate effectiveness- down to the individual keyword that brought a customer to your website – and how they used your website, from making a purchase, enquiry or signing up to subscribe to a newsletter.


Quick
This is an extremely fast means to generate traffic – you’ll have new visitors the same day the campaign is approved to go “live”.


Budget
Your budget can be increased or decreased on a daily basis, and total spend can never exceed the agreed amount.


Control
The ad copy is specifically designed with your marketing message and a “call to action”.


Relevancy
The visitor is sent directly to the most relevant page of your website, thereby significantly improving their experience and likelihood or making a purchase or enquiry.


To find out more about our Pay Per Click Campaign Services in Sydney, or request a quote please contact us.